The 2017 Social Admissions Report by Chegg, NRCCUA, and TargetX states that 9 out of 10 prospective students use college search/review sites when researching schools.
According to student and alumni reviews on one of the leading college rating and review sites, the medium and large universities in the state of Nebraska have the following star ratings based on student and alumni satisfaction ratings;
Industries such as retail, healthcare, and hospitality provide reviews from customers on their websites to ensure consumers are seeing validated reviews to provide social proof. They ensure that reviews are from a population that is representative of their customer base, and those customers are reviewing the attributes that are both important to prospective customers and are reflective of their brand image.
What do these sites say about your school and your local or regional competitors? How well do the comments and ratings reflect the experience of your students and your brand?
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